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Business & Money NEWS
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Posted on: Sunday 6 January, 2019 1:46 pm
Bayt.com: Establishing a successful career is a main source of happiness for UAE female professionals

A new survey conducted by Bayt.com – the Middle East’s #1 Job Site – and YouGov – global online market research company – titled Working Women in the MENA, revealed that financial independence (57%) is a key reason women enter the workforce in the UAE. 48% female respondents said that they seek employment to support or financially contribute to the household and 48% do it to broaden perspectives on life.

The Pursuit of Happiness

An analysis of survey data highlights some very concrete truths about the progress of female empowerment within the UAE. Establishing a successful career emerged as the main source of happiness for most of female respondents (52%), travelling to other countries is also important for them (37%), followed by maintaining good health (36%).

To understand what female professionals value in their decision to take a job, the survey asked respondents to reflect on which job characteristics were important to them in choosing their most recent job. Overall, the majority (58%) of respondents selected a higher salary as the most important benefit, nearly two-fifths (39%) stated that opportunities for long term career growth were also very important to them as were flexible working hours (25%).

Roba Al-Assi, Marketing Director, Bayt.com said: “More and more employers are interested in ensuring their workplaces are effectively attracting and retaining all types of talents. In light of this, Bayt.com’s regional survey identifies the employment challenges that today’s working women confront and examines how companies can innovate and alleviate these concerns to improve their workplaces. For example, this survey shows that companies can increase productivity by finding new, innovative ways to support professionals with children to balance between work and life, as half of the respondents stated that their decision to have children has affected their career.  At Bayt.com, not only do we provide such vital information to empower companies to design HR processes, but we also create various tools that aid employers find their talent needs and streamline the hiring process.”

Kerry McLaren, Head of Omnibus MENA at YouGov said: “We teamed up with Bayt.com to analyze female job satisfaction in the region and found important links between women's job satisfaction and an employer's culture and benefits. While most of our respondents believe women and men are treated equally at their employer; when women report there is gender inequality at work, the #1 cited issue is with respect to promotions. This survey will help employers focus on what matters to women in the workplace.”

Data for the Bayt.com and YouGov’s Working Women in the MENA 2018 was collected online from October 21 to November 22, 2018. Results are based on a sample of 633 respondents. Countries assessed include UAE, KSA, Kuwait, Oman, Qatar, Bahrain, Lebanon, Jordan, Iraq, Palestine, Syria, Egypt, Morocco, Algeria, Tunisia, Libya and Sudan.


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